Hair is made up of protein. Every touch, every treatment, every style you love—it all rewrites your hair’s protein. When protein is damaged, hair’s look and feel are compromised. That’s why Nexxus uses protein science not just to repair hair but to restore its ability to perform. It isn't about one perfect hair day. It's about a lifetime of healthy hair, built strand by strand. Healthy, moisturized hair isn’t just about hydration – it’s about balance. When your hair’s protein-lipid ratio is off, strands become stiff, brittle, dry, and frizzy because the internal structure breaks down and the outer cuticle can’t hold moisture. THERAPPE and HUMECTRESS, our ultimate moisture collection, uses POLYSOFT HYDRATOR technology with tri-lipids and protein-strengthening actives to restore that balance. It seals the cuticle to lock in hydration visibly combats dryness in just one use. Our best-seller shampoo and conditioner also deliver a moisture boost for softness and manageability, detangles hair and reduces frizz for polished strands. The shampoo for dry hair and the conditioner for dry hair helps rebuild your hair’s structure and lock in moisture, so hair feels soft, smooth, and resilient—no matter your texture. Nexxus, the protein science behind powerful hair since 1979.